HOUSE OF THE DRAGON
S1-S2

HBO MARKETING CAMPAIGN


For House of the Dragon S1, we designed emojis that would be released for each episode. I illustrated Crabfeeder’s mask for episode 3, The Pink Dread (a flying pig) for episode 6, and Aegon Targaryen in his crown for episode 9. 









Aegon Targaryen (Episode 9)
The Pink Dread (Episode 6)
Crabfeeder (Episode 3)

A major theme of season 2 of House of the Dragon was choosing between the “greens” and the “blacks.” We collaborated with iconic NYC landmarks and restaurants by having them choose a side in the rivalry. I designed a social post explaining the activation, including a map of these rival locations and a location key. 



We also collaborated with other HBO shows and NYC landmarks by creating team banners for each entity. Each show or landmark chose to align with either the “greens” or “blacks.” I designed sigils for these teams, which were applied to a banner template and posted on socials.

I designed assets for social media with quick turnaround revisions based on feedback from sponsors and show runners. Assets included major announcements, Youtube thumbnails, and GIFs.